The goal is to increase the organic footprint of the world’s 6th largest financial auditing firm, with a limited budget.
The client is competing in the digital space with the big 4 firms through SEO in different geographies including New Zealand, Singapore, Malaysia, China, Taiwan, Vietnam, and India.
Eastvantage identified a unique target market, market drivers and mapped out a comprehensive strategy for implementation. Driving traffic to the client’s site through content seeding, link building and changes in metadata.
Tools: Google Analytics, Translation services, W3C Link Checker, Keyword tool, Moz, SEOQUake, Majestic