Cibes Lift is an established Swedish company that is slowly establishing a presence in Southeast Asia. In 2014, a China office was established in order to be closer to its Asian distributors and consumers and from here, relationships are slowly being established further into SEA countries including Vietnam, Indonesia and the Philippines.
Cibes Lift is entering the Philippine market and aims to capitalise on online channels to gain momentum in branding and sales. They hope to achieve this through search engine optimisation, social media management, and search engine marketing (PPC). To do this, they need a dedicated SEO specialist who can launch a campaign with minimal supervision from client.
An in-house SEO specialist is identified for the role on a half-time basis, to be expanded to full-time as the operations expand. As the digital assets mature more management may be needed, but for the start-up phase Eastvantage provides the flexibility Cibes Lift Group needs.